Aug 12, 2025
Insights from Gerry Lynch, Director at Govn365
What digital cameras, Microsoft, and your next board decision have in common.
That was the provocation Dr Mark Bregman left us with in our recent Govn365 webinar: What’s stopping your board from seeing the future—and acting on it before it’s too late?
Kodak invented the digital camera—and then buried it to protect their core business. Meanwhile, Microsoft recognized they were off course and replaced Steve Ballmer with Satya Nadella, ushering in a culture of reinvention.
Rethinking the Agenda: What Should a Future-Focused Board Meeting Look Like?
If your board pack is 90% backward-looking, you’re flying with one eye shut. Mark recommends:
Explore the Art of the Possible
Boards must hold CEOs accountable for the future, not just the now. Ask:
Increase Your Perspective
Mark recommends boards:
Understand Your Category’s Hype Cycle
Use the Gartner Hype Cycle to understand where your category sits—emerging, disillusioned, maturing—and calibrate investment accordingly.
Key Takeaways
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